Aussie holiday parks are preparing for a bumper Christmas season with bookings already up 150% across the country according to the G’Day Group – Australia’s largest regional accommodation provider.

Border closures and restrictions mean Australians will be holidaying at home, with the state-by-state breakdown revealing:

• QLD is leading the charge with bookings up 200% compared to the same time last year
• In NSW bookings are up 180% overall, with Southern NSW particularly strong at 230%
• In WA the increase is 140% on same time last year
• SA and VIC are both currently seeing a 130% increase on same time last year.

Note: TAS and the NT are down slightly on same time last year and figures aren’t available for ACT.

Chief Executive of the G’day Group Grant Wilckens said that the population of our regions will swell dramatically as we hit school holidays.

“We’re readying for the busiest school holiday period we’ve ever seen, and while there is still accommodation available, it won’t be long until it’s hard to get a booking,” said Grant.

“Those still planning a getaway should consider booking in early to mid-December, or in late January or February for the best deals and availability”.

“It’s good to see that the bushfire affected region of Southern NSW is going to be particularly busy. This region missed out on their peak season last year due to bushfires and towns are in desperate need of the influx of visitors,” said Grant.

With every $1 spent on regional accommodation resulting in a $2 economic benefit to the regional community, Australia’s suffering regions will receive a welcome boost this Christmas.

Media enquiries: Brittany Harmer, Corporate Communications Manager | 0415 655 191, brittany.harmer@discoveryparks.com.au.

About G’day Group

Founded in 2004 with three caravan parks in WA, G’day Group is now Australia’s leader in regional accommodation experiences with more than 340 properties across the country.

G’day Group operates more than 90 holiday parks and resorts under the Discovery Parks and Resorts brand, with properties in iconic regional destinations, including Kings Canyon, Rottnest Island and the world famous El Questro. The Group is also home to G’day Parks, a network of 240+ independently owned, licensed parks and the G’day Rewards loyalty program, which has 260,000 paid members.

Beyond holiday parks and resorts, the Group owns Wikicamps, Australia’s largest regional travel community and the #1 paid app in the App Store with more than 300k monthly active users, as well as Bookeasy, a specialist provider of booking management systems and technology solutions to leading destination management authorities in Australia and New Zealand (operating as BookIt).

G’day Group has property assets valued at $2 billion and is on track to become a $2.5 billion business by 2026. The company is majority owned by Australian Retirement Trust and founder and CEO Grant Wilckens is a Board Director of the South Australian Tourism Commission and former Chair of the Caravan Industry Association of Australia.