G’day Group snaps up iconic Noosa eco-tourism destination supporting significant growth in Queensland
This latest acquisition lifts G’day Group’s Queensland investment over the past three years to $110 million
With more than 300 tourist sites, located at the gateway to the Noosa Everglades, Habitat Noosa Everglades EcoCamp is one of Discovery’s most distinctively located properties.
Australia’s largest regional accommodation provider, G’day Group today announces the acquisition of Habitat Noosa Everglades EcoCamp – an award-winning nature-based tourism destination in the Noosa region.
Located within Great Sandy National Park at the gateway to the Noosa Everglades, one of only two Everglades on Earth, the 26-hectare property is now one of G’day Group’s most distinctively positioned assets, offering accommodation, hospitality and guided nature experiences in one of Australia’s most renowned coastal destinations.
According to the Caravan Industry Association of Australia and BDO 2026 Global Economic Contribution Report, the property is expected to deliver nearly $40M in annual economic benefit and support over 150 full-time jobs in the Noosa region. The acquisition brings G’day Group’s total portfolio to 97 Discovery Parks and Resorts nationwide.
G'day Group Founder and CEO - Grant Wilkens
G’day Group Founder and Chief Executive Officer Grant Wilckens said the acquisition strengthened its national footprint and position in premium regional tourism.
“We are pleased to welcome Habitat Noosa to our Discovery Resorts portfolio, bringing our total investment in Queensland to $110M over the last three years.
An exceptional asset, Habitat Noosa hosts more than 65,000 yearly visitors making it a high-demand destination with strong domestic and international market appeal and clear potential for future, long-term growth.
It is a significant addition to our Discovery Resorts portfolio and reflects our continued focus of investing in regional assets with destination-led tourism experiences,” Grant said.
The acquisition cements G’day Group’s position in Queensland, marking its second resort alongside Discovery Resorts - Undara and building on its 2025 purchases of Discovery Parks - Lake Tinaroo, Discovery Parks - Bargara and Discovery Parks - Blackwater.
Habitat Noosa features more than 300 accommodation options, including glamping tents, powered and unpowered sites and backpacker cabins. The property also includes a 200-seat bar and bistro with panoramic views of Lake Cootharaba, and an on-site micro-brewery.
The asset includes Everglades Eco Safaris, the sole boat tour operator in the Noosa Everglades, offering guided eco-cruises focused on immersive wildlife and nature experiences. Guests also have access to a complimentary shuttle to and from Noosa Heads.
Habitat Noosa's Iconic Stays - The Kangarooms
Noosa was recently named one of the world’s top 10 Most Welcoming Towns on Earth in 2026, the only Australian destination to make the list and comes on the back of an endorsement of a new 10-year Destination Management plan endorsed by Noosa Shire Council ahead of the 2032 Olympics in Brisbane.
The acquisition includes a new 60-year lease from the Queensland Government and approximately five hectares of vacant land, providing future development potential in a region with strong domestic and international demand.
There are no interruptions to existing bookings, with upcoming bookings available via the Discovery Parks website from Wednesday 13 May.
G’day Group Press Office
Members of the media are invited to contact us by email at communications@discoveryparks.com.au.
About G’day Group
Founded in 2004 with three caravan parks in WA, G’day Group is now Australia’s leader in regional accommodation experiences with more than 340 properties across the country.
G’day Group operates more than 90 holiday parks and resorts under the Discovery Parks and Resorts brand, with properties in iconic regional destinations, including Kings Canyon, Rottnest Island and the world famous El Questro. The Group is also home to G’day Parks, a network of 240+ independently owned, licensed parks and the G’day Rewards loyalty program, which has 260,000 paid members.
Beyond holiday parks and resorts, the Group owns Wikicamps, Australia’s largest regional travel community and the #1 paid app in the AppStore with more than 300k monthly active users, as well as Bookeasy, a specialist provider of booking management systems and technology solutions to leading destination management authorities in Australia and New Zealand (operating as BookIt).
G’day Group has property assets valued at $2 billion and is on track to become a $2.5 billion business by 2026. The company is majority owned by Australian Retirement Trust and founder and CEO Grant Wilckens is a Board Director of the South Australian Tourism Commission and former Chair of the Caravan Industry Association of Australia.