Australia’s largest regional accommodation network, G’day Group, is expanding its national touring network with long leases on parks in the popular coastal towns of Busselton, WA, and Ulladulla, NSW.

G’day Group, which owns Discovery Parks, the G’day Parks licensed network and G’day Rewards, has secured 50-year leases of the Amblin Holiday Park in Busselton and the Big4 Bungalow park, Ulladulla, from Navy Canteens, which provides recreation services to Australian Navy personnel.

As part of the deal, the G’day Group will offer free G’Day Rewards memberships and other benefits to the Australian Navy’s 16,000 personnel.

G’day Group CEO Grant Wilckens said the deal would boost the group’s presence in tightly held coastal markets and forged a new alliance between Navy Canteens and G’day Rewards.

“This deal will expand our presence in these stunning tourism destinations and we have plans to invest in the signature experiences and customer service Discovery Parks is famous for,” Grant said.

“These parks are already favourite holiday destinations for families travelling within their own state but we believe they’ll be even more popular, eventually attracting interstate and international visitors, when we’ve invested in some great new facilities, including a waterpark for Ulladulla – and the borders open after the pandemic.”

Along with other deals and discounts, the deal will maintain the existing discount regime provided to the Navy and armed forces personnel.
“We are really excited about the potential to provide fantastic Aussie holidays and loyalty rewards for service personnel who make such an important contribution to our country,” Grant said.

“The driving factor in winning this tender was that G’day Rewards could provide properties close to all naval bases so that the wider group of navy personnel can benefit from cheaper accommodation at any of our Discovery or G’day Parks,” he said.

The Amblin Park in Busselton, at the gateway to the Margaret River wine region, has a range of cabin, safari tent and camping accommodation with beach access, a large indoor pool, camp kitchens and playground.

Big4 Bungalow park, Ulladulla, nestled between Sydney and Canberra, is situated on more than 8ha on the shores of the Burrell Lake, with facilities including boat ramps and jetty, resort pool, jumping pillow, tennis courts and mini golf.

Media enquiries: Brittany Harmer, Corporate Communications Manager | 0415 655 191, brittany.harmer@discoveryparks.com.au.

About G’day Group

Founded in 2004 with three caravan parks in WA, G’day Group is now Australia’s leader in regional accommodation experiences with more than 340 properties across the country.

G’day Group operates more than 90 holiday parks and resorts under the Discovery Parks and Resorts brand, with properties in iconic regional destinations, including Kings Canyon, Rottnest Island and the world famous El Questro. The Group is also home to G’day Parks, a network of 240+ independently owned, licensed parks and the G’day Rewards loyalty program, which has 260,000 paid members.

Beyond holiday parks and resorts, the Group owns Wikicamps, Australia’s largest regional travel community and the #1 paid app in the App Store with more than 300k monthly active users, as well as Bookeasy, a specialist provider of booking management systems and technology solutions to leading destination management authorities in Australia and New Zealand (operating as BookIt).

G’day Group has property assets valued at $2 billion and is on track to become a $2.5 billion business by 2026. The company is majority owned by Australian Retirement Trust and founder and CEO Grant Wilckens is a Board Director of the South Australian Tourism Commission and former Chair of the Caravan Industry Association of Australia.