Discovery Parks - Bargara cabins

G’day Group adds prime beachside location in Bargara, Queensland

Discovery Parks – Bargara is located on the coast, 20 minutes from Bundaberg

Australia’s leading regional tourism business, G’day Group, has further expanded its Discovery Parks portfolio after securing the sub-lease for Bargara Beachfront Holiday Park, near Bundaberg.

It follows an open tender process run by the Bundaberg Regional Council to take over management of the popular tourist destination under a 20-year lease term, with the park to become known as Discovery Parks – Bargara.

Located 15 minutes east of Bundaberg, the large, 6.7-hectare property boasts 319 tourist sites, comprising 15 cabins, 226 powered sites and 78 unpowered sites. It also offers guests access to a wide range of amenities both on-site and in the adjoining Nielson Park coastal precinct, including a playground, skate park, bike and water sport equipment hire, off-leash dog park, tennis and volleyball courts, walking trails, BBQs and a camp kitchen.

G’day Group Founder and Chief Executive Officer Grant Wilckens said the park offered significant opportunity for the Group along a key coastal drive route.

“This is a fantastic strategic deal for the Group to add another Discovery Parks destination in a tightly held coastal location,” he said.

“With significant development upside, we have an exciting opportunity to enhance tourism in the Bundaberg region, working closely with the Council as it looks to enact its masterplan to develop the Nielson Park precinct.

“We thank Council for their support and look forward to unlocking the park’s potential through additional investment and our proven model of marketing, distribution and operations management.”

As part of the sub-lease arrangement with the Bundaberg Regional Council, G’day Group will invest an initial $2 million as part of broader $10 million investment commitment over the lease term.

Discovery Parks – Bargara becomes the fourth property to join the Group’s portfolio in 2025, taking the total number of Discovery Parks and Resorts across Australia to more than 90.

View more images here.

Media enquiries: Brittany Harmer, Corporate Communications Manager | 0415 655 191, brittany.harmer@discoveryparks.com.au.

 


About G’day Group

Founded in 2004 with three caravan parks in WA, G’day Group is now Australia’s leader in regional accommodation experiences with more than 340 properties across the country.

G’day Group operates more than 90 holiday parks and resorts under the Discovery Parks and Resorts brand, with properties in iconic regional destinations, including Kings Canyon, Rottnest Island and the world famous El Questro. The Group is also home to G’day Parks, a network of 240+ independently owned, licensed parks and the G’day Rewards loyalty program, which has 260,000 paid members.

Beyond holiday parks and resorts, the Group owns Wikicamps, Australia’s largest regional travel community and the #1 paid app in the App Store with more than 300k monthly active users, as well as Bookeasy, a specialist provider of booking management systems and technology solutions to leading destination management authorities in Australia and New Zealand (operating as BookIt).

G’day Group has property assets valued at $2 billion and is on track to become a $2.5 billion business by 2026. The company is majority owned by Australian Retirement Trust and founder and CEO Grant Wilckens is a Board Director of the South Australian Tourism Commission and former Chair of the Caravan Industry Association of Australia.